A better website without the big-agency process.
I help small businesses, nonprofits, and organizations improve WordPress websites that feel outdated, confusing, hard to use, or difficult to find in search. The focus is practical: clearer pages, better mobile experiences, stronger calls to action, and basic SEO that gives the right pages a better chance of being found.
Based in New Jersey. Available for projects in NJ and remotely.
Small projects are welcome.
Navethinking isn’t trying to turn every website problem into a five-figure rebuild. If you need one page fixed, a homepage redesigned, some SEO cleaned up, or a small WordPress site improved, that’s exactly the kind of work I’m interested in.
Clear starting prices before we talk.
Every website is a little different, so these are starting prices rather than one-size-fits-all packages. You’ll receive a clear scope and price before work begins.
Website Tune-Up
$350 starting at
For a website that’s basically working but has a page or two that needs a cleaner design, stronger mobile layout, clearer messaging, or better calls to action.
Typically includes
- Up to 2 existing WordPress pages
- Layout and visual cleanup
- Mobile responsiveness improvements
- CTA and navigation recommendations
- Basic heading and on-page SEO cleanup
- One revision round
Landing Page
$550 starting at
A focused WordPress page for a service, campaign, event, fundraiser, offer, or search topic where visitors should quickly understand what matters and what to do next.
Typically includes
- One custom WordPress landing page
- Desktop and mobile design
- Clear page structure and CTA placement
- Contact or lead form integration
- Light copy cleanup using your existing information
- Basic on-page SEO setup
- Two revision rounds
WordPress Website Refresh
$1,250 starting at
For an existing small-business WordPress site that needs a more professional look, better organization, clearer messaging, and a stronger mobile experience without building an entirely different website from scratch.
Typically includes
- Up to 5 existing pages
- Homepage redesign
- Page layout and style updates
- Mobile responsiveness
- Navigation and CTA improvements
- Contact form cleanup or setup
- Basic titles, descriptions, and heading cleanup
- Google Analytics / Search Console review if available
- Two revision rounds
Small WordPress Website
$1,750 starting at
A straightforward WordPress website for a small business, nonprofit, professional, or organization that needs a clear online presence without a complicated custom build.
Typically includes
- Up to 5 core pages
- WordPress setup and design
- Responsive desktop and mobile layouts
- Navigation and footer
- Contact form
- Basic SEO foundations
- Analytics setup if needed
- Light copy cleanup
- Two revision rounds
SEO without pretending there’s a magic switch.
I focus on practical on-page SEO: understanding what a page is trying to rank for, making the topic clearer, improving titles and headings, finding useful content opportunities, and using Search Console data when it’s available.
I don’t promise rankings, and I won’t sell you a giant SEO package when you only need the basics cleaned up.
SEO Starter
$350 one-time, starting at
- Review of up to 5 important pages
- Page titles and meta descriptions
- Heading structure review
- Basic keyword and search-intent recommendations
- Internal-link opportunities
- Search Console review, if available
- Google Analytics review, if available
- Prioritized list of next SEO opportunities
Don’t need another employee? That’s fine.
Some businesses don’t need a major project. They just need someone they can contact when a page needs changing, a new section needs to be built, or their website starts feeling neglected.
$250 / month starting at
Includes up to 2 hours of scheduled WordPress updates, small page improvements, basic SEO checks, or content changes each month. Larger requests are quoted separately.
For one-off work outside a package, my standard working rate is $60/hour when hourly pricing makes more sense than a fixed quote.
Need something a little outside the package?
These are common additions. I’ll always confirm the scope and price before adding work to a project.
Additional Standard Page
From $175
Existing Page SEO Cleanup
From $75 / page
Blog Post Formatting
From $75
GA4 + Search Console Setup
From $150
Additional Website Updates
$60 / hour
Rush Project
Quoted based on timing
Premium themes, plugins, hosting, domain registration, paid stock photography, third-party subscriptions, and other outside costs are not included unless specifically listed in your quote.
I want to be useful, not pretend I do everything.
Navethinking is a better fit for straightforward WordPress, website, and on-page SEO projects than highly technical development.
Probably a good fit
- Small businesses
- Local New Jersey businesses
- Nonprofits and community organizations
- Professional-service businesses
- Existing WordPress websites
- Websites that look outdated
- Sites that need mobile improvements
- Landing pages and service pages
- Basic SEO and content cleanup
Probably not the right fit
- Custom web applications
- Complex custom PHP development
- Custom WordPress plugin development
- Large ecommerce stores
- Enterprise-scale websites
- Advanced technical SEO migrations
- Projects requiring a full development team
Simple enough that we can actually get the work done.
You shouldn’t need ten meetings just to improve a small business website.
Send Me Your Site
Tell me what isn’t working, what you want to improve, and what a better result would look like.
Scope & Quote
I’ll review the project and send you a clear scope, price, and expected timeline before work starts.
Design & Build
I’ll work through the agreed pages and keep the focus on usability, mobile design, clarity, and the next action.
Review & Launch
You’ll review the work, we’ll handle the included revisions, and then the approved changes go live.
A few things worth knowing up front.
Payment
For most fixed-price projects, 50% is due to reserve the project and begin work. The remaining 50% is due before the final project is launched or handed off.
Revisions
Each package lists the typical number of revision rounds. A revision means changes to the agreed work, not a new page, new direction, or expanded project scope.
Content
You should provide the main business information, services, photos, branding, and other source material needed for the project. Light editing is included where listed. Full copywriting is separate.
Hosting & Domain
Your domain, hosting account, premium plugins, paid software, and third-party subscriptions remain your costs unless a quote specifically says otherwise.
Timelines
A small update may take several business days. Landing pages and small redesigns may take roughly one to three weeks. Larger projects depend on scope and how quickly content and feedback are provided.
SEO Expectations
SEO work improves the structure and search readiness of a website, but no ethical provider can guarantee a specific Google ranking, traffic level, or number of leads.
Questions before starting a website project.
If something isn’t covered here, email me and I’ll tell you whether the project sounds like a fit.
Do you only work with businesses in New Jersey?
Do you only work with WordPress?
Can you improve my current website instead of rebuilding it?
Why are the prices listed as “starting at”?
Can you help with SEO?
Do you guarantee Google rankings?
Do you write all of the website copy?
Can I hire you for just one page?
What happens if the project needs more work than expected?
How do I get started?
Have a website you know could be better?
Send me the URL and tell me what’s bothering you about it. You don’t need to know which package you need. I’ll look at the site and tell you what I think makes sense.